In what has been an exceptional period of growth for The Monkeys, part of Accenture Interactive, the agency is set to further strengthen the creative department with 10 new hires.
Outdoor brand Kathmandu and youth media publication VICE Australia are partnering to get people out in nature with “Out there with…”, a new content platform created by socially-led creative agency We Are Social that brings to life Kathmandu’s new brand purpose “We’re Out There”.
Kathmandu and Vice release new content series via We Are Social mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
May 14, 2021 10:36
Charity The Kids’ Cancer Project has created an AR filter, the ARRRR filter, in a new pro bono campaign via We Are Social.
The Facebook and Instagram filter changes the user into a pirate in support of Pirate Day 2021, today (14 May).
The Kids’ Cancer Project AR filter for Pirate Day 2021
Pirate Day is an annual fundraiser for The Kids Cancer Project, which looks to raise money to put toward research for better treatment for children’s brain cancer.
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By entering a code after donating at PirateDay.com.au, users can unlock Rosie the parrot in the filter. The filter can be found on The Kids Cancer Project’s Instagram page. The socially-led agency has enlisted influencers Olivia Vivian, Ben Poulson, and Mel Schilling to promote the campaign and encourage others to donate.
May 14 2021, 8:58 am | BY Ricki Green | No Comments
Socially-led creative agency We Are Social has partnered with visual effects company Alt.VFX to offer pro-bono support to The Kids’ Cancer Project, independent Australian charity that in 2015 launched Pirate Day, a day of dressing up to raise funds for childhood brain cancer research.
The Kids’ Cancer Project uses money raised from Pirate Day to fund scientific studies that look into better treatments and ultimately a cure for brain cancer, which is the biggest killer by disease amongst children.
The socially-led Pirate Day campaign, aimed at driving awareness and inviting Australians to donate, offers an opportunity for people to virtually dress up as a pirate and show their support online using #PirateDay2021.