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Atos and Flytxt deliver customer engagement solution

Atos and Flytxt deliver customer engagement solution MUSCAT, February 10, 2021   Ooredoo is one of the leading telecommunications operators serving over 3.0 million satisfied customers across the sultanate.   Atos and Flytxt implemented a unique Customer Value Management (CVM) solution supporting Ooredoo s vision to accelerate its digital agenda with data analytics, cognitive computing, deep learning, and intelligent automation to enhance digital engagement and better address its customers through targeted omnichannel marketing.   In particular, Atos delivered a real-time data-driven intelligence, advanced statistical techniques, and machine learning algorithms implementing an Enterprise Information Fabric (EIF), which empowers Ooredoo Oman s Loyalty Management System, providing marketers with contextual customer intelligence to drive personalised customer engagement across traditional and digital touchpoints through intelligent digital marketing campaigns.

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