It appears as though Comedy Central’s Stephen Colbert has no shame when it comes to using his nightly comedy show The Colbert Report to push his sister Elizabeth Colbert Busch’s bid to be the next congressman representing South Carolina's First Congressional District. Colbert's shtick, of course, is to lambaste conservative by hosting his program as an absurd caricature of Bill O'Reilly specifically and conservative news analysis shows generally. Colbert began the segment by pretending to make a campaign poster for his sister before holding up an official Elizabeth Colbert-Busch campaign poster. Colbert jokingly claimed that it was a Morning Joe interview with Colbert-Busch’s opponent, former South Carolina Governor Mark Sanford, that inspired Colbert to comment on the race:
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