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Domino's cuts back on promotional offers as costs bite

The pizza chain said it will cut the number of chicken wings in its $7.99 carryout offer to eight pieces from 10 pieces, the first of a few changes the company is making to counter higher labor costs and prices of meats, cheese, and some grains. "We expect unprecedented increases in our food basket costs (for fiscal 2022) versus 2021 of 8% to 10%, which is 3 to 4x what we might normally see in a year," Chief Executive Officer Richard Allison said at ICR Conference. Domino's is also moving the offer to only its online sales channel as it could cut costs by not having its workers answer the phones.

Domino-amp-39s-pizza
Labor-costs
Food-costs

Domino's cuts back on promotional offers as costs bite

The pizza chain said it will cut the number of chicken wings in its $7.99 carryout offer to eight pieces from 10 pieces, the first of a few changes the company is making to counter higher labor costs and prices of meats, cheese, and some grains. "We expect unprecedented increases in our food basket costs (for fiscal 2022) versus 2021 of 8% to 10%, which is 3 to 4x what we might normally see in a year," Chief Executive Officer Richard Allison said at ICR Conference. Domino's is also moving the offer to only its online sales channel as it could cut costs by not having its workers answer the phones.

Domino-amp-39s-pizza
Labor-costs
Food-costs

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