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Welcome to your business. The show dedicated to helping your growing business. Not that long ago getting a food product to market was all but impossible for a small company. The big brands Controlled Distribution and selfspace. Today things are different. Madelyn hayden the founder of nondairy creamer shows how she used facebook, twitter and amazon to change the rules. It started when madelyn hearing aid chb seattle, washington, put together this simple mixture of almond milk and coconut along with a few scoops of this and a dash of that. She blended them together here in her own kitchen. She did this because shes lactose intolerant and she just didnt like any of the nondairy creamers available in the store. I wanted something rich and creamy, something that wasnt loaded up with sugar and created what i was hoping to buy. She worked out a recipe that was exactly to her taste. She used it in her coffee and for baking. And then my friends started borrowing it and then i realized, its not

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