The growing popularity of Genesis premium vehicles is negatively impacting sales for its two major German counterparts, BMW and Mercedes-Benz. This trend comes as the Korean carmaker s premium positioning strategy has started to create tangible outcomes here and abroad, according to data and industry officials Sunday.
Mercedes-Benz Korea launched facelifted compact electric SUVs - the EQA and EQB - to expand its electric vehicle (EV) presence here amid toughening competition against BMW and other local carmakers, the company said Wednesday.
[Graphic News] Surge in sales of ultra-high-priced imported cars koreaherald.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from koreaherald.com Daily Mail and Mail on Sunday newspapers.