Bike Biz Revolution is set to return this year, taking place the day before Eurobike on 31st August.
After its premiere in 2019 and the digital edition in 2020, Bike Biz Revolution is once again looking to mobilise trade and industry experts and major players from the bike industry, with the aim to discuss future issues.
The COVID-19 pandemic has led to an increase in demand for bicycles, and is important to capitalise on this, said organisers, both within the industry and by exchanging ideas with experts from other markets. This is why the special conference is being held prior to the Eurobike trade fair in the East Conference Centre on the Friedrichshafen exhibition grounds.
More than 800 exhibitors have signed up for the 29th edition of Eurobike from 1st-4th September in Friedrichshafen.
“We are delighted to see that the industry’s most important manufacturers and suppliers are all on board for Eurobike 2021 in this unusual year,” said CEO Messe Friedrichshafen Klaus Wellmann. “The call for a physical platform to meet and exchange information and ideas is growing. Our event concept is ready to offer the best of both worlds for B2B and B2C.”
In addition to specialist trade and industry visitors, Eurobike is rolling out two Festival Days, Friday and Saturday, for all bike fans.