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iTWire - Not Just a Number: two-thirds of Australian consumers return to brands who treat them as an individual

New research from OpenText reveals the extent to which the pandemic has changed customers’ expectations of brands, and the increasingly important role of a streamlined digital experience post-COVID. The new data – from a survey of 1,000 Australian respondents – reveals that 63 per cent of Australian consumers are more likely to buy again from brands that treat them like an individual, rather than the same as any other customer. This demand for brands to engage with customers as an individual is mirrored across Asia – in India (77%) and Singapore (71%), while Japan is less (42%). Half (48%) of Australian consumers only buy from brands that make them feel they understand their preferences, such as communicating with them through their favourite channels or providing tailored deals.

COVID-19 is a top cause of disability for U S workers

COVID-19 is a top cause of disability for U S workers
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.

Entravision Expands into Southeast Asia with MediaDonuts Acquisition

Global media, marketing, and technology company Entravision Communications (EVC) has agreed to acquire digital marketing and branding company MediaDonuts. Headquartered in Singapore, MediaDonuts operates in seven countries in the Asia-Pacific region and caters to over 500 technology and consumer brand clients. The transaction is expected to close on or around July 1. The Southeast Asian market represents a major opportunity for Entravison as 400 million of its 700 million consumers are digitally

Meru Health Launches Coaching Program for Preventive Mental Health

Meru Health Launches Coaching Program for Preventive Mental Health Businesses can provide new mental health program from Meru Health for employees to reduce stress and increase resilience to help prevent mental illness SAN MATEO, Calif., April 27, 2021 (GLOBE NEWSWIRE) Meru Health, which provides the most comprehensive online mental health solution, announced today the official launch of its Meru Health Coaching program to offer evidence-based digital content and video coaching sessions for employees suffering from stress and mild depression or anxiety symptoms. While the pandemic has caused a dramatic spike in clinical-level mental health problems, many employees are struggling with unforeseen levels of stress, trying to cope with the new normal. The past year has underscored the need to offer support to this sub-clinical population, to help them build resilience and help prevent the likelihood of developing more serious mental illness, such as depression or anxiety disorde

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