Stix expands from at-home pregnancy and ovulation tests to UTI products with $3.5M seed
Companies like Ro and Hims have capitalized on the need for more seamless and discreet access to health and wellness products that are part of everyday life. For men.
Stix is looking to do the same for women, and has today announced the raise of a $3.5 million seed round. The financing was co-led by Resolute Ventures and SWAT equity partners, with participation from Entrepreneurs Roundtable Accelerator, Bullish, and a variety of strategic angels. This brings the total amount raised by the company to $5 million.
Stix launched in 2019 with a D2C pregnancy test that was easy to buy and use, and that eliminated some of their associated stigma. For example, some pregnancy tests show a smiley face when a woman tests positive, despite the fact that not all women taking a pregnancy test want to be pregnant.
Meet Stix, the Company Delivering Pregnancy, Ovulation, and UTI Tests to Your Door
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Editor s Note: We at POPSUGAR recognize that people of many genders and identities have female sex organs, not just those who are women, and Stix provides products for any person with female sex organs. In this interview, those people were referred to mainly as women.
Buying a pregnancy test at a drugstore isn t always the most private experience, which is unfortunate if you would prefer to keep the purchase and all the matters of your health to yourself. Even if you make a beeline to the checkout counter or hide the test under other items in your basket, you still have to interact with someone ringing it up. Of course, then there s the possibility of running into someone you know.
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