Cannabis Operation Ascends Steep Packaging Learning Curve
As it fills a market gap to produce a refined product for discriminating tastes, particularly amid a competitive set that tends toward speed to market, 1620 Labs leans on packaging to differentiate itself.
Jan 27th, 2021 In 2016, when recreational marijuana was legalized in Massachusetts, the idea behind 1620 Labs was hatched. As is often the case when a new market opens up, a vacuum is created that sucks folks in from other markets. In this instance, four local career changers shared a vision of leveraging their combined expertise namely in horticulture, landscape architecture, real estate, and investing and applying them to a fledgling industry. In particular, they saw a gap in the market for the highest end, premium cannabis flower for use in pre-rolled cannabis cigarettes (pre-rolls). In a business environment where large companies were flooding this fresh new market with whatever they could grow as soon as they c
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