Hey, mark, its good to see you. Thanks. Joining us today. Yeah, for having me. Yeah, well, it was a really fun read and i kind of wanted to just jump in to the conversation i have a lot of love questions, but just to start off, i wanted to just see if you can explain kind what what inspired you write the book obviously youve written on google and youtube for years but like what led you to to decide this is something need to write a whole book about. So i have been covering google since 2015 and then it became and and really its an expanding kind of business conglomerate an empire and during that time youtube its media division, became increasingly important. The companys bottom line. It also became increasingly important for the companys political hurdles and some of their Major Business problems in the past seven years. And so during time i was reporting on a lot of the major crises that that youtube and its Parent Company dealt with sort of fire after. And what i saw was a really fas
Read and i kind of wanted to just jump in to the conversation i have a lot of love questions, but just to start off, i wanted to just see if you can explain kind what what inspired you write the book obviously youve written on google and youtube for years but like what led you to to decide this is something need to write a whole book about. So i have been covering google since 2015 and then it became and and really its an expanding kind of business conglomerate an empire and during that time youtube its media division, became increasingly important. The companys bottom line. It also became increasingly important for the companys political hurdles and some of their Major Business problems in the past seven years. And so during time i was reporting on a lot of the major crises that that youtube and its Parent Company dealt with sort of fire after. And what i saw was a really fascinating in the short period of time this whiplash you have these employees at google and youtube who see thems
Right now. Announcer from nbc news World Headquarters in new york, this is nbc nightly news with lester holt. Good evening, trying times in the south tonight. Fire, water and tornadoes, part of twin deadly disasters that have struck over the last 48 hours. Violent storms spawned twisters overnight, killing five people in two states, including tennessee. Which is still reeling from the firestorm that exploded the night before in the great smoky mountains. And today we learned three more bodies have been recovered from the scorched ruins, bringing the death toll to at least seven. Weve got it all covered, starting with nbcs jacob rascon in stormdamaged alabama, jacob, good evening. Reporter lester, torpedos reported in six states and nowhere was hit harder than here in rosalie, alabama. Im standing inside what used to be the towns only shopping plaza. The owner climbed out of the rubble alive, while several of his neighbors did not survive. Barrelling through the southeast, dozens of tor