A Mighty Blaze Continues to Build
Year-old social media initiative promotes authors By Claire Kirch | Mar 11, 2021
A year ago this week as bookstores began closing their doors to in-person traffic and publishers started canceling author events, A Mighty Blaze was lit on social media. Its purpose, co-founders Caroline Leavitt and Jenna Blum told
PW last March, was to connect readers with the authors of new adult releases by traditional publishers whose tours had been canceled due to the pandemic.
“We’re two technophobe female novelists in yoga pants trying to save authors from canceled tours and indie bookstores from being shuttered and we’re doing it every Tuesday,” they said.
‘Yikes’: Aunt Jemima Products Return With New Name and Logo And Social Media Disdain
By Tommy ChristopherFeb 10th, 2021, 8:00 am
PepsiCo announced a new name and package for its Aunt Jemima products, which were pulled last year over the brand’s racist origins. The new look wasn’t for everyone, if social media reactions are any indication.
In June, the brand was part of a wave of products that were revamped when companies suddenly woke up to over a hundred years of complaints about racism. On Tuesday, PepsiCo announced the change in a press release:
PepsiCo, Inc., today announced the debut of Pearl Milling Company, the new name of the pancake mix and syrup varieties previously found under the Aunt Jemima brand.
Melania Trump celebrates her Be Best cyberbullying campaign, Twitter users urge her to Be Gone
15 Jan, 2021 10:09 PM
4 minutes to read
Melania Trump celebrates her Be Best cyberbullying campaign. Video / Twitter @FLOTUS
NZ Herald
As turmoil continues in the US, the current First Lady of the country, Melania Trump, has taken to Twitter to celebrate her cyberbullying campaign Be Best but she was met with backlash, as Twitter users pointed out the legacy of her role.
In a video posted to Twitter, Melania begged Americans to give a voice to our Nation s children & the issues that impact their lives . It s the values & spirit of the American people that inspired Be Best, she wrote in the post.
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Jean Kwok s haunting family mystery
Searching for Sylvie Lee, about the disappearance of the eldest daughter to Chinese immigrants, was an instant sensation. It hit
The New York Times best-seller list immediately, and was selected for both Reese Witherspoon and Emma Roberts book clubs. But her writing career was never a given. Kwok was raised in a Chinese immigrant family herself, and her childhood didn t leave much room for creativity. She attended Harvard in the hope of pursuing a physics degree, but everything changed during a fated late-night doodling session. We ll let Kwok explain it in her own words. To celebrate the release of