Islamabad, 16 September 2020:
Pakistan Cricket Board today signed a satellite broadcast deal for broadcast in Pakistan with PTV Sports and a further agreement to secure cable distribution with I-Media Communication Services. The agreements were signed in the presence of the Prime Minister who is the Patron of Pakistan Cricket Board. The broadcast deal will be for the 2020 to 2023 cycle.
The broadcasting arrangement is structured to provide for increasing revenues over the term of the cycle and PCB expects to earn in excess of US$200 million over the three year term.
The Chairman Pakistan Cricket Board Ehsan Mani speaking at the occasion thanked the Patron for his unwavering support to PCB and the efforts of the Minister for Information Shibli Faraz and SAPM on Information Lt. General (Retd) Asim Bajwa not only for their support in getting the broadcasting arrangement finalised but their efforts in modernizing PTV Sports and its production capabilities as well as the digitalizing o