Collaboration the next frontier for media audience measurement themediaonline.co.za - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from themediaonline.co.za Daily Mail and Mail on Sunday newspapers.
As definitions blur between media types, it’s increasingly important for industry sectors to work together to produce a single advertising decision-making currency for total audience measurement
Josephine Buys, in her own words bizcommunity.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bizcommunity.com Daily Mail and Mail on Sunday newspapers.
A look into SA's relationship with Reality TV: What's all the fuss about? thesouthafrican.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thesouthafrican.com Daily Mail and Mail on Sunday newspapers.