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Supplement Maker Sued for Alleged Review Hijacking on Amazon

A supplement maker will pay $600,000 to settle FTC charges that it engaged in “review hijacking” of its own products on Amazon by merging its new products with ones already on the site to trick consumers into thinking that its newly introduced supplements had more product ratings and reviews,

Roundup of Recent FTC Consumer Protection Matters of Interest to Digital Advertisers | Hinch Newman LLP

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