When brewers from small breweries get together these days, the conversation almost always turns to something now familiar: how to get more beer into cans for takeout sales. The topic is bizarre (you might even say uncanny) for some brewers, especially those who had little or no interest in canning their beer before the COVID-19 pandemic.
But times have changed oh, how they ve changed and canning beer for to-go sales, wholesale distribution and even home delivery is now paramount to staying in business, since social distancing requirements prevent taprooms from seating at full capacity and since a good percentage of potential customers will likely choose to remain at home for many more months.
The Story Behind Lady Justice Brewery’s Sandra Day IPA
How one surprising email led a legal-themed brewery to brush shoulders with the first woman on the Supreme Court.Courtney Holden •
January 20, 2021
That was the cryptic email subject line that appeared in
Kate Power’s inbox one August day back in 2015. Power along with friends from a two-year assignment in AmeriCorps,
Betsy Lay and
Jen Cuesta had just launched their dream project with Lady Justice Brewery Company. Not only would they be making and selling craft beer, but they had established a business model wherein the majority of profits over cost would be donated to organizations promoting opportunities for women and girls in Colorado. It would be set up as “a nonprofit with its own viable means of income,” Power says. No fundraising necessary. “We could just exist to do good.”