Nine Radio appoints Hayley Bourne as head of digital audio
May 13, 2021 4:16
Nine Entertainment Co has announced that Hayley Bourne is joining Nine Radio as head of digital audio. Bourne has recently returned to Australia from the UK.
This hire follows Nine Radio’s recent focus on overhauling its analogue radio operations, moving towards a fully integrated digital system.
Hayley Bourne, head of digital audio at Nine Radio
In her new role, Bourne will be responsible for the creation, implementation and execution of Nine’s digital audio strategy.
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Bourne has 17 years media experience, across TV, radio, digital, podcasting, social and production, most recently as head of brand partnerships at Joe Media in the UK. In this role Bourne was responsible for the distribution and commercialisation of audio content across digital and social platforms.
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