The renaming results from a multi-year, multi-faceted initiative aimed at achieving an institutional transformation.
ROTTERDAM
.- In three different episodes, Melly TV opens up the learnings of the institutional name change. It asks how vulnerability is necessary for change. It investigates how the name change is connected to educational reform. And it recognizes and celebrates ongoing processes of change. With talk-shows, neighborhood guests, and commissioned artworks for the screen, Melly TV is presented in partnership with Open Rotterdam and developed with consulting partners Lilith Magazine and Brand New Guys.
The new visual identity for Kunstinstituut Melly is the outcome of the institutions annual Work-Learn Project (WLP). This third edition of the WLP was developed in collaboration with the Dutch design academy, Werkplaats Typografie (Arnhem) of ArtEZ University of the Arts, and Wkshps (Berlin and New York), a multidisciplinary design workshop. Six graphic designers