instead of paying top dollar, some students are taking their business online. there is chegg.com. the netflix of textbook rentals. it offers to plant a free with each transaction. chegg.com partner the american forests global relief program is involved with president clinton s global initiative and the treasurer of american forests, caroline gable is director of an animal rights organization the shared earth foundation. the good news about textbooks is that i think they are gradually going to go the way of the dinosaurs. electronic alternatives are going to very slowly and gradually take over. new textbooks are just a download away thanks to the rapidly growing textbook market. in 2009, e-textbook sales are estimated to reach $120 million. that s up 10% from a year ago. the way publishers are moving into the digital age is with consortium called course smart. students go and purchase a pass code to use the book online or use the book as a downloadable
file. in 2007, college textbook publishers joined forces to launch course smart. it offers subscriptions to more than 7,000 textbooks online. college kids on the go can download the textbooks to their laptops, their ipods, their iphones. we actually ran a study on this and found that those books are not priced to be fair to students. the make textbooks affordable campaign compared used textbooks to e-textbooks. here is what they found. on average students pay $109 for a used textbook. students can then sell that book back for approximately $73. so the total cost of the used textbook is $36. on average, students pay $73 for e-textbooks. e textbooks have expiration date after which they literally disappear that means no money back. what s evolved is called open textbooks. if you click on customize right here. it literally is this easy for
our catalog. kiki textbooks, who is supposed to monitor this new system and keep professors honest? we asked college students to weigh. in i think it s wrong because, i mean, if there is no need to change the book, then why would they? it means less highlighting that s one good thing about it? i don t likelike that. i want the exact information it should be not what they feel to put in. are kids of the twitter generation victims of information overload? ohio can they tell the difference between fact and fiction? the textbook publishers are all keeping pace with the technology but still the predominant form is ink on paper. supposed to be one tool in the teacher s toolbox of how to get kids to do better. the publishers are going to keep using bias guidelines as long as they are making this multi-million-dollar investment in a textbook series. they want it to be offensive to nobody. i think the adoption process is a problem. textbook publishers hide behind it. you have
knowledge. still publish books the way we used to traditionally but then what we do is we turn around and we openly license back. we say the faculty adopter of that book to change it to fit your course. changing all content, basically ownership rights to you. we take the version that they modify and we make that openly freely available to students online. our business model to make money is we have soft coverage books on hand held readers, books on your iphone. the whole point is to make student consumer king. are you worried that people can add to your textbook. it adds value. they have to teach around the book. what we are saying is fine. just make the book more like what you teach. wiki textbook kind of thing. if you choose to share it back in our catalog. you may make it better back into our catalog. kiki textbooks, who is supposed to monitor this new
metal head and a homosexual. i have been harassed by other students in my classes and even began to consider to just stop trying in school and to just give up on life. on the other side, more angry parents. my child has been the product of bullying because he she is black. she has never viewed a single video in the classroom like eyes on the prize. the history of the buffalo soldiers or african-american woman riders from the 19th century. however, i am not requiring the unified school district. who is already strapped for cash to incorporate these changes because i know how to successfully parent educate and instill self-wealth. you are choosing a book and tango makes three for three years from the row from the american library association and again libraries are choices was the most challenged book. it s about two gay penguins who