ActiveProspect Acquires LeadsBridge
Acquisition expands its consent-based marketing platform globally
AUSTIN, Texas, Feb. 11, 2021 /PRNewswire/ ActiveProspect, the SaaS platform for consent-based marketing, today announces the acquisition of LeadsBridge, the leading provider of integration software between major ad platforms like Facebook, Google, and LinkedIn and their clients CRMs.
ActiveProspect, based in the U.S., and LeadsBridge, based in Europe, will now be an international team, servicing customers across many industries spanning the globe. LeadsBridge s integration services combined with ActiveProspect s lead optimization and compliance solutions accelerates ActiveProspect s vision of building a comprehensive platform for consent-based marketing, the practice of only contacting consumers that have given their prior express written consent to be contacted.