Pacesetters have always been employed by race organisers for world record attempts with specific instructions for lap times.
They also play a crucial role in avoiding the deception tactics common in competitions as they race away from the start line giving the other runners the impression that they are far behind.
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Pacesetting became prominent after Chris Brasher and Chris Chataway successfully paced Roger Bannister to break the four-minute mile for the first time in 1954.
Andrew Rotich, who has paced several Diamond League meetings and the World Challenge, said the earnings have kept decreasing over the years.