that despite that 9% increase, there was only a .5% increase in cigarette users. it is being used as a conclusion to take flavored units off of the market. so our solution this problem now of making -- supposedly getting teens more acclimated to motorcycling is to condition them to associate their nicotine addiction to tobacco. that seems very silly. >> doctor? >> we don't know what the true facts are, the validation of facts of juul and the nicotine deliver products that have not been, and i will repeat again, that have not been appropriately