Sarah palin firing back. Screw hollywood who cant under what it is we see in someone like chris kyle and all of our vets. As the social media battles shows no signs of letting up. The daddy bowl advertisers aiming for your heart strings. Tender moments of fatherhood in superbowl adds. What kind of dad do you want to be . This kind. Well give you a sneak peek today. Sunday, january 25th, 2515. From nbc news, this is today with lester holt and erikaer erica hill live from rockefeller center. Welcome this morning. Yesterdays snow was drive by compared to what were about to get. Talk about keeping dillon busy this week. We know where youre going, somewhere cold. I have a feeling new england is calling my name. It is our top story. Blizzard watches in effect for several cities while the Ripple Effect of traffic woes stretches across the country. Millions of people from pennsylvania to massachusetts. How bad will the next one be . Here we go. Im standing for a reason. Im going to the weather wall. This is a classic meteorological noreaster. We have the cold air with arctic High Pressure to the north, wind coming out of the northeast and low pressure thats going to bomb out near new england. This is going to create a possibly historic noreaster for new england. This is moving toward the great lakes and pennsylvania. Tomorrow morning, should stay to the northwest of washington d. C. Monday at 5 00 p. M. Were going to see lighter snow showers kick in. Then the storm is called bombogenesis when the low pressure drops to the lowest point, atmospheric pressure drops to the lowest the strongest its going to be and we could see one to two feet possible. Wind gusts up to 50 to 60 Miles Per Hour. Combine wind gusts with the heavy snow and you will see blizzard conditions, especially along the coast. That could create white out conditions and travel on tuesday will be nearly impossible. How much snow are we going to see . Keep in mind there are several computer models that indicate different snowfall amounts. Either way, its widespread one to two feet with most of the snow across eastern new england. Thats where were going to see perhaps as much as 24 maybe 30 inches of snow. Can we go back to bombogenesis . I wrote this down. Every once in a while, we have a meteorological storm. Its when the pressure drops to its lowest point. It bombs out. Its becoming its most intense. Bomb genesis . Yeah. Itll be a catch phrase this week. The superbowl is one week away. The nfls all stars hit the field for the pro bowl tonight. While they may be ready to play, the controversy over deflategate is far from over. Bill belichick called a press conference playing the role of science teacher. Nbcs ron mott is in arizona this morning. Good morning. Reporter good morning. Another twist in this odd saga weve been covering this week. Bill belichick holding a hastily arranged News Conference. He talked a little bit about football and a whole lot of football science. With another day of deflategate Research Behind him, he is convinced there was no deliberate attempt to cheat last weekend. I have personally and we as an organization have absolutely followed every rule to the letter. On behalf of everyone in the organization. Reporter often called a football genius he tried his hand at football science. We know pressure is a result of the atmospheric conditions. Reporter trying to explain how his team played with under inflated footballs. Injecting pop culture. A reference to my cousin benny. It wasnt often in the air until 64. Reporter while trying to keep his team focused on the superbowl, he told reporters chilly air may have been the culprit culprit. Air pressure dropped. Softer footballs are considered easier to throw and catch and a wall street journal shows the fumbling rate. Either Bill Belichick knows the patriots didnt do anything wrong or he believes the nfl knows nothing. Reporter in the meantime by comparison the seahawks p continued press, as sesame street reaired an episode with the word of the day. What does inflate mean . When you fill something with air. Reporter the word on the street is Bill Belichick says hes done talking about deflategate. He will not talk about it this week when the team comes out here. Theyre due to land here tomorrow. The seahawks remember them, thats who theyre playing, they get here today. He says hes done talking about it. Give us a sense around there, whats the feeling on the streets . Has the comments helped or hurt him . Reporter i listened to a number of National Shows here and its mixed. If youre a patriots fan, you think this has helped his case but some people think he was trying to essentially take some of the pressure off of tom brady. Some people felt he threw tom brady overboard, and maybe this is a chance to get the heat off of brady so he can focus on the game next sunday. We like to pick it apart. Thanks. Nbc is your home for the superbowl. Well have live coverage and well talk coverage all day long. Kicks off next sunday, february 1st. Reaction from the world is pouring in after the murder of a japanese hostage. Good morning. New demands from Islamic State terrorist for the release of a japanese hostage. The japanese Prime Minister is astonished. One of hostages was showed after being beheaded. Theyre demanding a Prisoner Exchange for the remaining hostage. President obama called the japanese Prime Minister to express condolences. Obama is in India Working on agreements. The White House Correspondent is with the president in new delhi. Good morning. Reporter good morning. This is seen as an important role. President obama and Prime Minister modi have developed this unexpectedly close rapport. We saw this morning in a break with protocol modi met president obama at the airport and gave him a hug. For a decade modi wasnt allowed in the u. S. There was a lavish welcome ceremony, visit to a memorial for gandhi. The question is whether this will translate to tangible action. The leaders today worked for almost four hours, talked about Climate Change came to an agreement on nuclear power, trade discussions are coming up that will include american ceos. Also they share concern over safe havens for terrorists in pakistan. They capped it with a News Conference where modi talked about their personal chemistry. Tonight, the hottest ticket is a state dinner and all the speculation in local media is over yes, what will Michelle Obama wear. I cant say im surprised. Thank you. Atlantas heart filled Jackson Airport opens after a bomb scare closed it down on saturday. Passengers were showed off after Credible Threats were made. The threats were made against a delta flight from Portland Oregon and a southwest plane from milwaukee. Nothing was found. A fire turned into an overnight battle for firefighters in southern california. Flames broke out in california last night. Santa ana winds drove the blaifze into an inferno. The smoke could be seen from 20 miles away. No injuries have been reported. Two american women are celebrating gold medal performances. Ashley wagner blew away the competition in taking her third u. S. National figure skating titles. She says this one takes it. At 23, she is the oldest women to win in a decade. At 14 this snow border is the youngest to win gold at the x games. Born in the year 2000 kim was too young for the last to limp pix, olympics. Shes 14. I love how the other girl was the oldest at 23. The old maid. Congratulations to them both. Dillon has another check of the weather. The rest of the country has sunshine. The southwest is fantastic. We have High Pressure keeping things warm. The santa ana still in effect. The clipper system could pro good morning. 6 11. Beautiful day. We are starting off a little chilly, back in the 40s. 41 in the south bay. 43 shall, the north bay a little patchy fog. A little warmer today. 76 for the south bay. 73 for the peninsula. San francisco at 71. The north bay, 74. The trivalley 75 degrees. Hope to tell you more about this warming trend. Latest forecast. The race for president getting into full swing this morning. On saturday, many of the republican hopefuls spoke to a crowd of the faithful trying to spur them into action. Nbcs Kelly Odonnell is in des moines again this morning. Good morning. Good morning, lester. Any of the republican potential contenders are in high demand. Tonight, the gop donors, the Koch Brothers are hosting top three candidates. More than two dozen republicans addressed a hurnlgge gathering of conservatives. The first race of 2016. This iowa marathon. Look each candidate in the eye and say, dont talk. Show me. Nine hours of speeches. A tryout day for potential republican candidates. Wisconsin Governor Scott walker. If your not afraid to go big and go bold you can get results. Chris christie had something to prove, that he is conservative enough for iowa. Being prolife is not a political liability anywhere in america. One loud disruption. Secure the border now. Overrooid this president s order. While some of the most direct jabs came not from expected candidates. Hey highiowa can anyone stop hillary . Sarah palin and donald trump who sized up the field saying this about two of the four governors not in iowa this weekend. You cant have romney. He choked. You cant have bush. Donald trump told this crowd in iowa he too is thinking about running i spoke to the Iowa Democratic governor and the gop chairman say they both expect jeb bush to be competing here but neither has heard from mitt romney. Chuck todd joins us this morning. Rom iowa its safe to say, because all eyes are going to be focused on california for the billionaire brothers running their invite only seminary known as the coke pr primary. How does this stack up in importance . Reporter youre seeing jock i caneying. You have your establishment parts, the insider guys the traditional republican party, jeb bush and mitt romney. In iowa yesterday, we saw a lot of the social conservative candidates making their case. The Mike Huckabees of the world. The coke brothers, what they have been pushing for is an antiwashington, outsiedder conservative. They seem to like a guy like scott walker the wisconsin governor but you have others that are going to be at the event in california that are also trying to curry favor with them. The different wings, different fields and at some point, there will be a candidate from each of them that end up facing off in the middle of the primary season. Lets turn our focus back to washington. House Speaker John Boehner inviting netanyahu to address congress in march. The next thing we hear is the president wont be meeting with the Prime Minister because he doesnt want to in his words, influence the election happening there later this month. Whats the impact of the with the already strained relations between the u. S. And israel . I think the impact is going to be more acute in israel itself. This is about Prime Minister netanyahu, in an Election Year and one of the criticisms he has is strained relationship with president obama. This isnt helping anything. Now Unnamed AdministrationOfficials Say netanyahu spat in the face of president obama. The white house chief of staff who is on meet the press later today says he doesnt believe anyone said that in the white house. That said its strange thatining it even more. The next time Prime Minister netanyahu needs a favor from the president , hes not going to get it. Well tune into meet the press. And youll have Mike Huckabee so looking forward to that. Thanks, as auslways. Dont tell the kids but schools may consider with doing away with snow days. The horror. Well explain after this. Just aint right. And sheesh, i wish id looked some more. Thats why walgreens makes it easy to switch your prescriptions and save money. Just stop by. And leave all the legwork to us. Switch your prescriptions to walgreens where you could save even more on Medicare Part d with copays as low as zero dollars. At the corner of happy and healthy. [ female announcer ] take skincare to the next level with roc® multi correxion® 5 in 1. Proven to hydrate dryness illuminate dullness lift sagging diminish the look of dark spots and smooth the appearance of wrinkles. High performance skincare™ only from roc®. With t big storm headed into the northeast this morning. A lot of kids are hoping for a snow day on tuesday. Why shouldnt day . Will that soon be a thing of the past . One School District in illinois is working on doing away with the snow day. It could become a trend sweeping the nation. Reporter a school snow day. Its all you want during winter. In fifth grade, it was four days in a row. It was snow day after snow day and so fun. Theyre going to make a snowman, and everybody must help. Reporter that was then and this is now. The idea of a snow day is fading away and it has nothing to do with the piles out here. If you dont have your ipad for some reason you can direct your attention to the front of the classroom. Reporter its the pads in here. In most classes, we have our assignments right on the ipads. Reporter technology is slowly killing the nostalgic snow day. Johnny wants to slide first. We would build snowmen and snow forts. Reporter in a high school outside of chicago, 75 of her classmates now have School District issued ipads. Work work work. Snow days will be nothing more than a telecommuting day. For better or worse. Reporter teachers can send assignments home through the web, and kids can turn in their papers just as easily now. Does that clarify a little bit . Reporter already happening in this english class. Class is going to continue with or without you being here essentially. When i was in school 10 or 15 years ago, we didnt have the accessibility. The next generation is missing out. Reporter the joy of that snow day has faded like an old educational film. I have the buttons. Any questions . Reporter one of many. Some kids dont have the Internet Access at home. As a teacher, you have to maintain a consciousness to that. You have to be understanding and reasonable. Reporter theres still a Digital Divide so for the next few fleeting school years, the snow day lives. Would you rather work on a snow day or extend the year into june when its beautiful or nice . Most kids take the work on the ipad now instead of giving up a day of the summer. Reporter its not just a hard choice to make. Its an idea thats catching on not just here in illinois but in other cold states like minnesota. For today, dave malkoff in chicago. We called in an expert to weigh in second grader, weston my son. Snow days going away thumbs up or thumbs down . One of each . Hes going to be a politician. Okay. Hes got a future. Thanks, buddy. Ill make you a hot chocolate on your snow day. Still to come saturday night live takes on deflategate. Of course they did. First, these messages. Really. I guess i did take some risks. Anncr bode, bode miller trained a little bit differently. A little too honest sometimes. The media is useless. You were out of control. But not always. [bassist] two late nights in tucson. Blew an amp. But good nights. Sure,musics why we do this,but its still our business. We spend days booking gigs then weve gotta put in the miles to get there. But its not without its perks. Like seeing our album sales go through the roof enough to finally start paying megs little brother i mean,our new tour managerwith real,actual money. We run on quickbooks. Thats how we own it. Leave it to our friends at saturday night live to stay up with the news of the week. Good morning. With all this talk about deflated footballs, you knew that was going to be on snl and theyd tackle it. Of course the show took on deflategate. Good evening. As you can tell im taking this very seriously. Thats why i got dressed up. I came here today to tell you that i have absolutely nothing to do with deflating those footballs, and thats all i have to say on the matter. Im sure you have questions but id rather leave the questions to the person who did it tom brady. [ applause ] hey, guys. Thanks for being here. I just want to address the elephant in the room. This is a vintage hat. Pretty cool right . All right. Laters. Tom, hey, tom . Did you have anything to do with deflating these footballs . Me . Absolutely not honestly i wasnt even aware that footballs could be inflated or deflated. That was a funny one. Ill send it back to you. Thanks. Still to come, jason marz heads back to school. After these messages. Meet the worlds newest Energy Superpower. Surprised . In fact, america is now the worlds number one natural gas producer. And we could soon become number one in oil. Because Hydraulic Fracturing Technology is safely recovering lots more oil and natural gas. Supporting millions of new jobs. Billions in tax revenue. And a new century of American Energy security. The new Energy Superpower . Its red, white and blue. Log on to learn more. Loud, musical ringtone playing of the song what is love hola amor. Im on my way to the interview. Yeah. Ill transfer the money. Done. What is love loud, musical ringtone plays you got the tickets . perfecto . Ill send you the money. Done. What is love loud, musical ringtone plays and. Done. On your phone. Online. On the go. Wells fargo makes it easy to get banking done. Good morning. 6 26. A live look outside from sfraeps. Cameras on the san bruno mountain. Thanks for waking up with us. Im vicky nguyen along with anthony slaughter. A check on your forecast. Please tell me we are going to get a continuation on that. We are talking about another warm day, warmer than yesterday by a few degrees. You can see in san jose clear skies, no fog even at the coastline. We talked about temperatures yesterday in the mid70s. Up 20to 76 yesterday. Another stellar, summerlike day. 73 in the peninsula. Even the tryivalley, up to 75. Napa, only 60 yesterday. Up to 70 today. 74, pet ta loma mill valley. At the coastline, 71 degrees. You cant beat temperatures like that in january. Looking forward to it, anthony. Thank you. Flu season hasnt yet peaked in california. Another person in the bay area has died from the illness. Napa county is reporting its first flurelated death of the season. That is now five deadly cases here in the bay area. One flu death in San Francisco, one in sonoma county. Two in san mateo county. All five were adults under the age of 65. Doctors are urging people to still get their flu shots, wash their hands frequently and avoid touching their eyes nose and mouth. All southbound lanes of highway 85 in sunnyvale are back open after a fatal crash. A bicyclist died after colliding with a car on highway 85. It happened just north of the fremont avenue on ramp in sunnyvale at about 2 30. When officers arrived on the scene, the bicyclist was pronounced dead. Two lanes were blocked as officers investigated. Wild boars, they rip up lawns and destroy them. A temporary law has made it a little less in neighborhoods. The San Jose City council is deciding whether to make the law permanent. Wild pigs tear up golf courses and homes. The san jose voted to allow homeowners to hire a licensed trapper to catch and kill the picks. A total of 14 have been caught and killed. They will decide whether to continue the ordinance. The temporary law is set to expire february 2nd. Coming up on today in the bay, an amazing moment for a standard graduate. The documentary he made was nominated for an oscar. That plus all your top stories. Anthony slaughter will be back with all the complete forecasts. Join us and well take you back to the today show. What i like about you, you hold me tight tell me im the only one, want to come over tonight its our first time in new york city, and were at the today show. Its my first day today. Its our anniversary today. Youre looking at a gold medalist. Im celebrating my 20th. Its my 50th. Coach k day. Hi dad, i love you. We love nyc. We are back on a sunday morning, january 25th 2015. Its a calm before the storm at the plaza. Lots of energy out here which we love. Nice work. First timers right behind us. A big storm is headed our way, keeping dillon busy telling us about bombogenesis. Its a real term. Its a fun one. Help us get it trending on twitter. Check out my twitter account. Dillon is holding it up. Im not holding us bombogenesis. That would be creepy. We dont want to get you in trouble trouble. Near blizzard conditions are expected to slam into the northeast as early as tomorrow night. Could be an epic storm with a potential to drop two feet of snow in some areas and potentially a nationwide effect for travel delays. From sports coach to science guy, the head of the new England Patriots taking air out of deflategate. Bill belichick saying it was part of the weather. Thatll happen at a press conference on saturday. The nfls investigation continues. President obama is offering condolences to japan after an online video claims one of two japanese hostages have been murdered. This as both nations demand the Immediate Release of the last hostage. The best part of the superbowl is the commercials. Well give you a sneak peek at how the modern dad is celebrated. Jason mraz is one of nearly three dozen celebrities helping to inspire struggling students as they learn to march to a different beat. Hell take us into an initiative with Arts Education in a traditional curriculum. Well talk live to donald trump about the Miss Universe pageant. We begin with the latest shots fired in the ongoing war of american sniper. This time, it is sarah palin joining the feud. Reporter the countrys biggest movie about a reallife american sniper again has celebrities trading fire. After film maker Michael Moore went out another series of treats. What would jesus do . I know what he would do. Hide on top of a roof and shoot people in the back. His comments were hours after someone posted sarah palin with a sign directing unkind words to moore. We took another swipe, referencing the navy seal the movie is based on. America needs a hero again, and chris kyle is that man. Screw the lefts in hollywood that cant under what it is we see in someone like chris kyle and all of our vets. Reporter that backlash against the hollywood elites was not extinguished with seth rogans comparison of american sniper to a nazi propaganda film. We have to take sides, whether the american sniper is a real hero. Bill mahr is comparing the film to hurt locker. It made 17 million, and this one is just american hero. Hes a psychopath patriot, and we love him. This film is generating buzz and controversy, and that goes to fuel all those who want to fight themselves. Reporter the iraq war movie making headlines, now raging comments online for days. Right now, its time for another check of the weather. We got some big snow coming this way. We do. Im also hearing a lot of giggling over here. I need to know what is so funny over here . Youre just having a good time . Yeah. Where are you from . Are you ready for a snow day on tuesday . Yeah. The snow days are still happening in massachusetts. Tuesday does look like thats the day we are going to get hit hard by blizzard conditions from boston to rhode island, southern connecticut, 50 to 60 Miles Per Hour wind gusts. One to two feet of snow is possible. The time frame is monday night and throughout the entire day on tuesday. Starting right now, a clipper system moving through the midwest. We have some snow across chicago. That will move through pennsylvania overnight, and then tomorrow well start to see lighter snow in the midatlantic and then it will develop into heavier snow by monday night. The rest of the country is enjoying nice weather, 50 we are starting off clear in San Francisco bay. You can see the open waters bridge there. The sunrise starting to peak. We are talking about very warm temperatures once again today. Yesterday, a few records across the bay area. Same deal for today. 76 for the south bay. Thats your high for today. 73 for the peninsula. 75 for the high. San francisco, after a chilly day yesterday. In the 60s for most of us. North bay, same story. Mid70s for daytime highs. Well talk more about this warming trend at 7. Sadie hawkins day coming up. You asked nick and what did he say . Guys . Thanks very much. With one week to go till the superbowl, were getting a sneak peek of some of the commercials that will air during the game. This year a lot of the advertisers are going straight for the heart, with a few ads that feature dad in a more thoughtful way than we usually see. Craig melvin takes a look. Reporter they are the tender moments of father hood. Every day dads and children depicted in a superbowl ad by dove. Another commercial from toyota will air during the big game. Always felt like what i was doing was the most important thing. Reporter current and former nfl players talking about the influential men in their lives. Sees how i am with my kids, how loving and nurturing i am with them. The superbowl is watched by millions of impressionable young men, and to show, this is what guys do now, its to be taken seriously. 111 million watched the superbowl last year. 30 seconds of air time going rate about 4. 5 million. Now, more companies are taking a new approach using the time to shine away from the stereotypes of the fumbling. Give me a little bit. I dont need a package. Reporter and bumbling dad. Dont rub your head on stuff. Reporter and portraying participatory generation of fathers. Both of the ads seem to be targeted at males and females. There is a strong father figure and thats going to speak to women. Whereas, men are going to see this and theyre either going to think of their own fathers or their own children. Reporter a recent study found 9 out of 10 men see their caring side as a strength. Yet only 7 say they can relate to the way media depicts masculinity. Its not the 1960s. Guys love taking care of their kids. I love you so much. Its not a fad. Fatherhood is not going anywhere. I like the message. Sometimes were portrayed as bumble bumbling sometimes deservedly but i like it. Its a great message. Up next with junk drawer how you can get a head start today after these messages. Nature valley crunchy granola bars give you energy from 1 3 of your daily whole grains so 1 3 of this commercial is dedicated to what you could do with all that energy. Energy to take the road less traveled. You park your car. As you walk away crunch a garbage truck backs into it. So,you call your insurance company, looking for a little support. What you get is a game of a thousand questions. Was it raining . Were your flashers on . Was there a dog with you . By the time you hang up youre convinced the accident was your fault. Then you remember; you werent even in the car. At Liberty Mutual we make filing a claim as stressfree as possible. See Car Insurance in a whole new light. Liberty Mutual Insurance this morning in start today, were getting you ready for week ahead with expert tips on what you can do to get a head start on the week. Get a head start. Get a head start today. Today. Today. Today. What are you saving for . Its really important that you know that you have an actual goal whether its a house, or a vacation or a car. And you put that picture someplace that youre likely to see it again and again and again. Youll be much more likely to be successful. Get a head start today with motivation. Nothing motivates me more than great music. So every sunday night i take a few minutes and i put together a new play list. New songs, old songs, but a new list. So come monday morning ive got brandnew musical motivation to last me through the week. Well now its time to organize one of the most disorganized places in our home our jung drawer. Take your extra chargers and headphones put them in plastic bags. Get fun folders. Organize all your papers so you know what you are looking at. Then your keys and your mints, get little bins at a mass market store. Theyre under 1 each. When you open your junk drawer you can actually find some of the junk you are being looking for. Save a ton of calories with your breakfast by swapping out dense cereals for light, flaky cereals. When it comes to the sandwich forget about the regular fullfat mayonnaise. Instead tomorrow your sammy with hummus mustard, kampetchup or even light mayo. And switch out the soda for light sparkling water. Start today. Today. I like the junk drawer thing. Jenna, joy, jean and jill will be back next week for final week of our start today series. Good stuff. And now you have something to do today. You really have four junk drawers . I have one in each room. Well tackle that next month. Well have an intervention next. Students at some failing schools are actually seeing a new tune thanks to stars like grammy winner jason mraz. How hes is it the insightful strategies and Analytical Capabilities that make edward jones one of the biggest Financial Services firms in the country . Or is it 13,000 Financial Advisors who take the time to say thank you . night jim. Gonna be a while . I am liz got a little writing to do. Its why edward jones is the big company that doesnt act that way. I vow to wow my family with a vacation theyll never forget. Its royal caribbeans vow to wow sale, and theres no better time than now, to book your vacation. Book today and get 50 percent off your second guest. And more money to spend on board. I vow to break the ice with my fatherinlaw. I vow to fly like supermom. I vow to make vacation history. Its our richest offer of the year. Royal caribbeans vow to wow sale. Book now and get 50 percent off your second guest. Call 1800royalcaribbean today. It cannot wait im yours thats jason mraz im yours. While the multiplatinum singer songwriter is busy with his music, hes also finding time to bring a positive message to some classroom. Hes one of nearly three dozen arts ambassadors. Theyre helping build an artsbased curriculum which is having an impactful difference. Schools are seeing vast improvements in not only their test scores but how these children are learning. I met up with mraz at the school hes helping in san diego. Reporter there is a new rhythm to learning at san diegos burBank Elementary school. Reporter and a new cheerleader. Whats up burbank . Welcome back to school. Ah school. School school im jason mraz and im super pumped up to be your arts ambassador. Reporter the grammy Award Winning singer songwriter added arts ambassador to his resume last spring when he signed on to work with with your Bank Elementary as part of turn around arts. When you are using your imagination and getting creative there is no wrong way to do it. Reporter the program combines traditional learning with art as part of an overall plan to boost failing schools. In this math class, this means adding ukeleles and song writing. For mraz the equation clicked immediately. We learned our helping verbs, and to this day i can recite all these helping verbs because they were paired up with a melody. Im not a musicologist. I cant tell you exactly the phenomenon that that is but it works. And its exciting to see turn around arts embracing that. Reporter less than a year ago, burbank was one of californias worst performing schools. Nearly half its students were in below their grade level in math. More than 62 below grade level in english and language arts. Attendance was also a major issue. Yet, in the four short months since burbank signed on with turn around arts thats all begun to change. Weve noticed an increase in kids actually wanting to spend more time on task be more motivated to come to school. Our daily attendance rates have really improved. And you attribute to bringing this Arts Education to school . Yeah i think so. Reporter turnaround arts says math scores in its eight pilot schools were up 22 over two years. Reading scores saw a boost of more than 12 . Perhaps most importantly, the students are the first to say they notice a difference. It is like way better and much funner and really made me like math more than how i usually do. I love math now because i do songs and math together and thats what makes it fun. The arts alone cannot turn around a school but what we are seeing is the arts provide this essential part of the toolkit. We currently have 6 million kids in the United States that dont have arts in their public schools. Thats a lot of missed opportunities. What do you think the biggest misconception is about Arts Education today in the United States . The biggest misunderstanding about arts is that it serves no purpose. It is that it is just play time. Reporter each of the 35 turnaround arts schools has a celebrity ambassador like jason mraz helping to boost the schools profile. It changes the way the community sees the school. The school feels special which it hasnt felt in a long time. Reporter mraz has made his involvement a priority working in the School Garden over the summer offering words of encouragement before a recent holiday concert. Let me tell you what it means when youre nervous. Means you really care. Reporter and cheering along at the main event. I think they feel the connection right away. Hes just a genuine down to earth guy who really wants to make a difference in the world. I just want to put a hug around this school. Thats the best way to put it. I want them to remember that im on their team. Reporter a message his team has received loud and clear. So the program is in a number of different schools around the country and they do have some big flames tied to it. They were a little nervous in the beginning if they brought in the celebrity, theyd think it was just a photoop for the celebrity. Forest wlithitaker, Sarah Jessica parker yoyo ma theyre really xlited committed to their schools. I was not a stellar student but music really kept me involved. It was an important part of my schooling. They also bring in arts and theater. The schools all do a School Musical and it just really unites the community in a great way. It gets your brain going. I had band first hour. You leave charged, ready. Stimulated. Like we said he still remembers his helping verbs from english when he was singing them. Love his music, too. Now lets send it over to dill be in the orange room with todays plaza fan of the day. Caylee is turning 18. Bonnie roe from newport, new york. Take it away. Still to come on today, live from miami, its donald trump. But first these messages. Just about anywhere you use sugar, you can use splenda®. No calorie sweetener. Splenda® lets you experience. The joy of sugar. Without all the calories. Think sugar, say splenda® the worlds most beautiful women will be together tonight for the Miss Universe pageant. The man behind it knob other than donald trump joins us from miami where Miss Universe will be held. Nice to have you with us this morning. Good morning. Hello, erica. We know you were talking with some folks in iowa yesterday. We have to ask you off the bat with be can you give it to me in a yes or no . You going to run in 2016 . Well im looking at it very seriously. The country is in very serious trouble. Were making so many mistakes and certainly i want to make America Great again and i am looking a the it very very seriously. I got a great reception. There are those that say i got, by far, the biggest reception yesterday, the most Standing Ovations because of what i said. And i am looking at it very seriously. You made your way from there to miami for the Miss Universe pageant. Theres been a little bit of controversy in the past several weeks over the selfie miss israel posted on instagram with miss lebanon. Miss lebanon got beat up by a tv station there saying she shouldnt have appeared together with miss israel because lebanon and miss israel are enemies. From a pageant side whats transpired since and whats your take on all this donald . Well, its a he very sad to see this happening. It is very very sad. It will be interesting to see who are the final 15. Wouldnt it be interesting to see miss israel and miss lebanon standing together as the final 15 . . I dont know that thats going to happen but lets see what happens. But i will tell you, it is very sad. Were in miami right now. Were at Trump National doral. Ill tell you what the place is so abuzz with whats going on with Miss Universe. The venue, as you know is totally sold out. You cant get a ticket. It is really lot deal and i think it is going to be a great production tonight for three hours on nbc. Why are beauty pageants still relevant in 2015 in your opinion . Well its the ageold thing. It is never going to die. Magnificently beautiful women. These are the most beautiful women in the world. I got to see them yesterday. There are no women as beautiful. The Miss Universe pageant is known to have the most beautiful women in the world and thats what it is. And i think whether we like it or not, whether its politically correct or not, who cares . Its a formula, lester that will never die. And, by the way, your son interviewed me and he may be as good as you, lester. He interviewed me in chicago. Thats a high compliment. He interviewed me no. He interviewed me in chicago. He was very very good. Well trained, lester. You did well. Thank you, donald for that. Thats fantastic so we do want to ask you, too, about celebrity apprentice. This season is a lot of turn. We really enjoy meeting some of the folks and talking to them here on the today show. What do you think sets this season apart . Well i think a lot of things. I think one of the reasons its doing so well is we have the onehour shows which are really better than twohours with be which are so long. I think cast has been fantastic and so good and is doing so well as you know that nbc is just extended it for another two shows which is not easy. Butguess were going live for a period of time. Its just been a great season and nbc likes me very much. Theres a lot to like. Nice to have you with us thanks again. Just to remi good morning. Im vicky nguyen. Wild pigs destroying property and creating a mess. Decision that faces a south bay city. Downtown San Francisco shut down. Tens of thousands take to the streets. The message they wanted to be heard. Springlike conditions continue here in the bay area. Anthony slaughter will let us know if it will be another recordsetting day. You are watching today in the bay. This is today in the bay. Good morning, youre time now is 7 00. 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