Small businesses are using TikTok and Instagram to drive sales

Creating viral content is propelling some small businesses to success, but it can be a lofty and unreliable goal — so while entrepreneurs are prioritizing social media, they also have to be careful not to depend on it completely.

Related Keywords

Russia , Russian , Chioma Ngwudo , Kyle Hinds , Dasha Derkach , Instagram , Noble Leather Co , Facebook , Nielsen Consumer Trust Index , Nieman Lab , Cee , For You Pages , Retail Touch Points , Consumer Trust Index ,