A fourth-generation perfumer with global ambitions has made it his life mission to introduce the modern consumer to his family’s legacy of traditional Thai perfumery through his contemporary brand.
Siam 1928 was founded by Nutt Wesshasartar, a fourth-generation perfumer whose family founded Nam-Ob Prung Chaokhun, a traditional Thai perfume with a royal history.
According to Wesshasartar, Nam-Ob Prung Chaokhun was created by his great-great-grandmother, who worked in the royal household of King Rama IV. After leaving the service, she eventually created and started selling the scent, which is made from borneol camphor, Thai scented water as well as local herbs and flowers.