Revolutionary concept
15 Apr 2021 / 11:59 H.
Khalid (left) and Wong in front of one of the many Instagram
The bold and exciting new look of the first
7-Eleven x Pepsi Concept Store in Malaysia.
OFFERING customers an interactive and unique shopping experience, 7-Eleven and Pepsi recently launched the first ever 7-Eleven x Pepsi Concept Store in Malaysia. Unlike regular convenience marts, this concept store located at DA Square at Damansara Avenue not only showcases the beverage brand, but also seeks to provide a unique and convenient experience through attractive in-store activities and a wider offering, to elevate everyday shopping experiences.
“Inspired by Pepsi’s brand spirit, we have adopted a bold attitude to experiment and create new experiences that our customers will thoroughly enjoy. Whether it is coming up with limited-edition cans or creating a collection inspired by pop culture such as the Pepsi X BLACKPINK campaign,” said Khalid Alvi, Chief Executive Officer – Malaysia, Singapore and Brunei of Etika Holdings Sdn. Bhd.