The sales of residential property appear to be gaining momentum in Calcutta, with big brands cornering a larger share of the pie in a market where launches continue to remain tepid.
Brokerages, developers and people associated with the trade say bookings and transactions have picked up from January for established players, rivalling the situation before Covid-19 sent the economy to deep freeze.
Consumer preference towards big brands having the right expertise to deliver good projects in a time bound manner is also leading towards consolidation in the marketplace.
“There has been a pick-up in demand from October onwards. Well-known builders are getting good traction,” Harsh Vardhan Neotia, chairman of Ambuja Realty, said.