In a significant move to start the new year, POCO, a brand synonymous with innovation and value, announced the launch of its latest devices - the POCO X6 Pro, POCO X6, and POCO M6 Pro.
Aimed squarely at the Gen Z demographic, these smartphones promise to deliver a blend of flagship-level features and performance at midrange price points, shaking up the smartphone market.
POCO X6 Pro: A 'SPEED-CIES' of its Own
The POCO X6 Pro stands out as a powerhouse, specifically designed for the next-generation hardcore gamer. It boasts the MediaTek Dimensity 8300-Ultra chipset, achieving an AnTuTu benchmark record for POCO devices. This means faster loading, seamless operation, and responsiveness that matches the pace of high-speed gaming.
With up to 12GB of memory and 512GB of storage, the X6 Pro is not just about gaming; it’s about offering a fluid experience across photography, video editing, and social media interaction.
POCO X6 Pro
Chipset: MediaTek Dimensity 8300-Ultra
AnTuTu Benchmark Score: 1,464,228
Memory: Up to 12GB
Storage: Up to 512GB
Battery: 5,000mAh with 67W charging
Display: 6.67" CrystalRes Flow AMOLED screen
Camera: 64MP Triple Camera Setup with OIS
POCO X6: Setting New Standards in Midrange
The POCO X6 redefines what users can expect from a mid-range smartphone. Powered by the Snapdragon 7s Gen 2 Mobile Platform, it offers a balance of robust performance and efficiency.
The device is equipped with an enhanced memory and storage configuration and supports high-resolution photography and gaming. Its 64MP main camera with OIS, along with an 8MP ultra-wide lens and a 2MP micro camera, allows for versatile photography.
POCO X6
Processor: Snapdragon 7s Gen 2 Mobile Platform
Display: 6.67" CrystalRes Flow AMOLED screen
Main Camera: 64MP with OIS
Additional Cameras: 8MP Ultra-Wide, 2MP Micro Camera
Battery: 5100mAh with 67W Turbo Charging
POCO M6 Pro: Premium Entertainment, Affordable Price
The POCO M6 Pro is designed to cater to the entertainment needs of young users. It features a 120Hz Flow AMOLED display, providing an immersive and visually stunning experience. The device also comes with a 64MP triple camera setup, inclusive of OIS and EIS, making it a formidable contender in its price range for photography enthusiasts.
POCO M6 Pro
Display: 120Hz Flow AMOLED with ultra-thin bezels
Touchscreen: 16x super-resolution touch
Camera: 64MP Triple Camera with OIS and EIS
Zoom: 2x in-sensor zoom
Chipset: Helio G99-Ultra
Memory: Up to 12GB RAM
Storage: Up to 512GB ROM
Charging: 67W Turbo Charging
Availability and Options:
POCO X6 Pro will come in three colors: Black, Yellow, and Grey. It will also be available in two variants: 8GB+256GB and 12GB+512GB.
8GB+256GB: Recommended retail price at $299 via official e-commerce channels.
12GB+512GB: Recommended retail price at $369 via official e-commerce channels.
POCO X6 Pro will be available for purchase at an early bird price of $279 and $339 respectively from January 11 via leading e-commerce platforms.*
POCO X6 will come in three colors: Black, White, and Blue. It will also be available in three variants: 8GB+256GB, 12GB+256GB and 12GB+ 512GB.
8GB+256GB: Recommended retail price at $249 via official e-commerce channels.
12GB+256GB: Recommended retail price at $269 via official e-commerce channels.
12GB+512GB: Recommended retail price at $319 via official e-commerce channels.
POCO X6 will be available for purchase at an early bird price of $229, $249 and $289 respectively from January 11 via leading e-commerce platforms.*
POCO M6 Pro will come in three colors: Black, Blue, and Purple. It will also be available in two variants: 8GB+256GB and 12GB+512GB.
8GB+256GB: Recommended retail price at $199 via official e-commerce channels.
12GB+512GB: Recommended retail price at $249 via official e-commerce channels.
POCO M6 Pro will be available for purchase at an early bird price of $179 and $229 respectively from January 11 via leading e-commerce platforms.