The most important annual event for the tourism promotion in Peru brought together 45% more sellers and 43% more international tour operators.
The business roundtable between Peruvian and foreign companies generated 5,000 appointments were held with potential businesses with a capital of more than $ 2.5 million.
Perú Travel Mart, the most important annual event for the promotion of tourism in the Latin American country, held its first virtual edition, attracting 349 international buyers, which represented a growth of 114% compared to the previous year.
This reflected the greater commercial interest in the Peruvian tourism industry, especially since it brought together companies from 40 countries, showing an increase of 43% compared to 2019. Among the new participating countries are Denmark, Finland, Hungary, Indonesia, and Norway.