Mark Robinson
Photo: Photosport
INEOS will not appear on the front of All Black jersies, instead it will be on the back of the shorts and on the front of their training gear.
Last month Greenpeace said they were worried that aligning with the company could harm New Zealand's clean, green image.
However Robinson says they've put a lot of work into the deal and their decision wasn't taken lightly.
"We know that rugby in this country attracts a lot of scrutiny and any major decision we make comes with a fair degree of accountability as well. So, we expect that, we welcome it, we think it's healthy for the game and for discussions within New Zealand and certainly we're really comfortable with the due diligence we've done."