In a virtual roundtable discussion hosted by HSMAI Europe on Thursday last week, senior revenue management executives gathered to delve into the evolving landscape of Creating a Total Revenue Management (TRM) Culture in the hospitality sector. The discussion was moderated by Shumi Khan, SVP Business Intelligence & Revenue Management Accor Hotels and Chair of the HSMAI Europe Revenue Optimization Advisory Board.

Related Keywords

Shumi Khan , Skill Development , Other Industries , Marketing Association International , Nordic Choice Hotels , Technology Enhancement , Disney , Business Intelligence Revenue Management Accor Hotels , Total Revenue Management , Revenue Management Accor Hotels , Revenue Optimization Advisory , Revenue Optimization Advisory Board , Optimizing Add Ons , Revenue Culture , Hospitality Sales ,