encourage people to sign up. the president's former campaign arm, organizing for action, began running a new tv ad that's part of enticing healthy, uninsured americans to sign up. recruiting the uninsured isn't the only problem. whether the government's contingency planning will ensure the timely and smooth implementation of the exchanges by october 2013 cannot yet be determined. meanwhile, before the health exchange is open, nonprofit initiatives are helping to fill in the gaps. one group is the national association of free and charitable clinics. within two weeks of teaming up with msnbc reverend al sharpton will host a free clinic. joining me from baton rouge, louisiana, is ronny whitfield. medical director for the upcoming clinic in new orleans. thanks for joining us, dr. whitfield. >> thank you, joy. thank you for having me. >> tell us a little bit about these clinics, what they do, how