after a few years, the company's ceo and founder, bill bain, asks romney to head up a spinoff -- bain capital. >> mitt was hesitant. he was making a good salary. he had a growing family, and he essentially said no. and bill bain said run this new company called bain capital, and if it fails, i'll bring you back to bain & company. so you sort of can't lose. >> bain capital initially invests in startup companies. in 1986, after a tough two years, bain strikes it big. >> we invested in staples early in the year and staples and -- in pretty short order started doing well. we also helped start sports authority, bright horizons, all within a six or nine-month period. >> romney helps launch staples, not only with money, but with business and strategic advice. >> this can be a hundred stores so it looks like it could be something big. >> mitt was critical. he acted as our lead investor. and a lead investor in an early