Dear Ashley: How to Sell the Idea of a Culturally Authentic Incentive Travel Program

Dear Ashley, how do we convince clients to be open to culturally authentic activities outside of the resort for incentive groups?  —Deanna Nwosu, Event Strategist, Experience Junkies Podcast Dear Deanna, What a perfect question to tackle. From my experience, there are many valid reasons clients choose not to prioritize getting off-property to host cultural activities.

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