New PEBBLES
™ Crisps, which are about the same size as a potato chip, come in both Fruity and Cocoa PEBBLES
™ flavors and are gluten-free. The new Honeycomb Big Bites are about twice as big as the original Honeycomb cereal shape and can be found in the classic Honeycomb flavor, as well as in a new chocolate flavor. Each of the four varieties are available in a 6-ounce multiserve, resealable pouch, ideal for sharing or eating on the go.
"According to recent research from Mintel, nearly 40% of consumers say they eat cereal as a snack, and 13% report eating cereal on the go," said Tara LaFerla, Brand Manager of Portfolio Innovation at Post Consumer Brands. "We developed our new PEBBLES