Could tactile, textured finishes be an emerging trend post-COVID?

Could tactile, textured finishes be an emerging trend post-COVID?
It’s long been established in scientific fields that memories, emotions, and senses are all tied together. The same region of the brain that processes the five senses is also partly responsible for storing emotional memories. In the airline field, that means passengers are more likely to remember and build brand memories that tie in all five senses — not just one or two of them.
That’s why, for example, when we recall certain favourite foods, we can mentally taste and smell them too. This is why boarding music is important, or fragrance – such as the Tiare flower Air Tahiti Nui uses on arrival, mood lighting, and the correct choice of welcome drink such as Turkish Airlines’ signature juices, but what about touch?

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