Collab enables Chingari users to enjoy Biiggbang content exclusively.
19 Apr, 2021 - 02:30 PM IST | By indiantelevision.com Team
KOLKATA: In a bid to strengthen its positioning among millennial consumers, short video app Chingari has partnered with newly-launched OTT platform Biiggbang Amusement. Since its inception, Chingari has always looked to disrupt the market through its consumer-centric approach, innovative features and strategic tie-ups and this is another significant step in this direction.
With carefully curated content from award winning directors to fresh stories, Biiggbang Amusement has a prominent content library. The content hub features some of the most notable short films that have been screened at film festivals across the globe. This collaboration will enable the Chingari subscribers to enjoy the content exclusively.