Apollo photo
ATLANTA — It begs the question: With all the emphasis and resources that Apollo Tyres Ltd. is expending on the North American market, could a greenfield plant here be its next big project?
After all, it would seem logical, given its push not only in the passenger tire market, with its recent relaunch of the Vredestein brand, but also with its launch of Apollo-branded commercial tires.
The short answer: No.
But the more intriguing answer? Give it three to five years, and that answer could change.
After investing upwards of $20 million into its North American product design and launch, the Indian tire maker must "settle our assets, as we have been investing and investing and investing," Apollo Chairman and Managing Director Onkar Kanwar told