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30 Under 30 Europe Retail And ECommerce 2021: Europe’s New And Next Retail Moguls
Illustration by Alexander Wells for Forbes
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This list highlights founders from across the U.K. and Europe who have not just weathered the pandemic but found opportunities in a crisis.
In
Forbes’ sixth-annual 30 Under 30 Europe list, we highlight the retail industry’s rising stars who have defied a pandemic to transform how Europe shops.  
Daniel and Melanie Marsden started Lounge Underwear from home cutting the fabrics for their first range of comfortable but edgy lingerie by hand. That first £1,000 order has mushroomed into an ecommerce juggernaut with sales of $69 million (£50 million) in 2020. 

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